First and foremost Dave Chaffey is a successful businessman. After all, you have to be able to walk the walk if you’re going to talk the talk. These days, Dave divides his time between his two loves: business speaking and digital marketing for small business.
The Digital Marketing Expert
Dave is a highly regarded digital marketing expert, providing thought-leadership on a range of subjects, including web development, search marketing, social media, and more. Particularly, Dave specialises in the impact on Australian businesses.
Since 2009, Dave has been the resident Digital Marketing Expert on Channel 7’s Kochie’s Business Builders, where he provides down-to-earth advice for small businesses. In addition, Dave contributes articles to the Kochie’s Business Builder’s website, and over the years has been featured on Yahoo, Ninemsn, as well as a number of Government, business and marketing websites.
Dave’s speaking has seen him give keynote addresses at the National Small Business Summit, as various industry events, AGM, Association.
Building on his extensive marketing and IT knowledge, Dave founded KBB Digital, a company squarely aimed at web development and digital marketing for small businesses.
Shares it with Kochie – share same views but not Port Adelaide.
KBB Digital specialises in developing affordable websites that pack a punch, and developing internet marketing plans that drive customers to clients’ businesses.
The Back Story
Prior to forming KBB Digital, Dave, lived that all-too-rare rags to riches small business story.
Dave started his working life as an Optometrist (yep! an Optometrist!) Along with two business partners, Dave grew his company Visioncrest, from a single store to a national franchise of 23 stores, before selling to a multinational entrant to the Australian market.
This 10 year journey is the process that he credits for providing so much of his small business wisdom.
The other time fillers
In addition, Dave has also:
- Written a book, and many business articles
- Developed a world-renowned website
- Been featured in the book “How to save the world for ten bucks”
- Trekked through China
- Scored a hole-in-one………